Trade Talk: Exports and Company Growth – March 2014
In this episode of Trade Talk, we outline strategies you can use to grow your business into new markets. Should you sell direct, partner with another company in the market you are targeting or piggy-back on your supply chain? How do ensure your product has value in the market you are trying to sell to and how do you communicate that? We discuss these issues and more.
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This white paper explores how turning a small company into a bigger one demands a solid business strategy, topnotch people, skilful use of company resources and an ability to identify promising opportunities.Exports and Company Growth (PDF)
Feature story, tips and case study
Learn how the CEO of Cowater International turned his father’s dream into a global business success. Jayson Myers, President of CEO of the Canadian Manufacturers & Exporters (CME) association, also shares some insight into successful strategies companies can use to grow their international sales.Exports and Company Growth – A special information feature (PDF)
Customer case study
Learn how Cowater International has grown to be Canada’s leader in management consulting for emerging economies.Read their story